client: SUPER ROD
info: RE-BRANDING
Super Rod design and manufacture tools for trades that install cables with the
principals that innovation will save time and money. With a slogan of ‘Listen,
Innovate and Deliver’ they take this spirit into everything they do.
They are regularly recognised for their achievements and have won
The Queen's Award for Enterprise on numerous occasions.
Working closely with the team, we delivered a strong brand guide that works
comprehensibly alone but also flexible enough to work in harmony with
advertising campaigns such as ‘Work Smarter, Not Harder’.
principals that innovation will save time and money. With a slogan of ‘Listen,
Innovate and Deliver’ they take this spirit into everything they do.
They are regularly recognised for their achievements and have won
The Queen's Award for Enterprise on numerous occasions.
Working closely with the team, we delivered a strong brand guide that works
comprehensibly alone but also flexible enough to work in harmony with
advertising campaigns such as ‘Work Smarter, Not Harder’.